Creative Report Response 3

Ben Arfur

1. I wouldn't have thought so. As an output its the most effective method of communication thus always will be a requirement. In practice and age moves more toward digital displays etc. there's a fear that print could lose its value. But that said, there's enough designers fighting that corner.

2. Definitely. For me, its about visually mapping what you hear. I've been into this since a kid but it was about finding my outlet and how I'd get from A-B. Graphic design was never really on my radar.

3.  I was massively into old cartoons, so much so I wanted to be an animator but didn't really have the patience. It was going against the grain that got me into it. I never really bothered with grid systems, I always saw that for artworkers. I have a background with art so my work always tends to toe the line. It's more getting someone to look at it and be like, 'fuck, that's nice' rather than .... is playing at ....

4. I'll have an idea, and then bank it. When a project comes up, I'll throw it in - if it doesn't work it'll just be a process of trial and error until something sticks. It can be frustrating but in these moments you can find genius if you persevere; kinda like a conscious stream.

5. Err, tricky. Its a very saturated industry at the moment, I don't really know where its heading or how long these trends will keep up. I'd definitely say its beneficial as it'll distinguish you, but I don't think it's essential. My best advice would be don't pigeon hole yourself into a single workflow. Explore design and utilise all aspects of it - its kinda like keeping a foot ahead of the game if that makes sense?